The Brief: Instagram is an app that enables users to upload, edit and share photos. It became popular due to its intuitive, minimalist interface, and its photo filters, which enable users to stylize their photos with minimal effort.
The Opportunity: This project imagined creating a print to order feature for Instagram in order to increase revenue.
The Solution: A Minimum Viable Product enables users to select and print photos from their photo stream.
An albums feature was created that addresses users desire to save and sort photos by category. Future iterations will position printing albums as a logical next step to saving them.
I also addressed privacy, a potentially significant pain point, with a “Set Print Permissions” feature.
For: General Assembly
Time: 2 Weeks
My Roles:
Project Manager
Research Design
User Interviews
Data Analysis
Persona Development
Competitive Analysis
Feature Prioritization
User Flows
Wireframing
User Testing
Presentation
